Birla Tyres Logo

Rewarding Business Partners

Gold Coin Distribution

October Gold Bonanza Scheme, November 2015


Brochures and Posters

Download Product Brochures and Posters for the entire product range.








News and Events

National Sales Conference

7-8 April, 2016


Selling Agents Meet

Kolkata, 19th March 2016


Dealers Meet

Kolkata, 18th March 2016


Principal Sponsor

Atl├ętico de Kolkata, 2015


All India Dealers Meet

Kolkata, February 2015


Dealer Meet

Ludhiana & Hyderabad, January 2015


Vintage Car Rally

Kolkata, January 2015


One Day Road Safety Workshop for Auto Drivers

organized by Birla Tyres and Kolkata Traffic Police


Traffic dividers - sponsored by Birla Tyres

being used by Kolkata Traffic Police across the city to ensure safe movement on the road



Kolkata, May 2014


Employee Reward Program - Kis Main
Kitna Hai Dum - Season 3

November 2013 to March 2014


CV Business Dealer Visit

Thailand, February 2014


Vintage Car Rally

Kolkata, January 2014


Firemaxx Tubeless Tyre Launch & Dealer Conference

Hong Kong, December 2013


Talent Roll

West Bengal, October 2013


GD Summit - 12-13

Istanbul, June 2013


Marketing Activities

Mall Promotion

South City Mall, Kolkata, 15 April, 2016


College Activation

Kolkata, October 2015


Mall Activation

City Centre, Kolkata, October 2015


Mall Activation

EA Mall, Chennai, September 2015


Customer Connect Activities

Pan India, April-December 2015


Van Activity

2W Tyres


Ground Visibility

Wall Painting


Glow Sign Board

Audio Visuals

Atl├ętico de Kolkata Promo

Principal Sponsor


TV Commercial


How to read tyres

Each Birla tyre comes with a tyre code just above its rim. This code displays overall information about the tyre such as its size, load carry capacity, construction (e.g. radial) and speed rating. The following table will teach you how to read this code so that replacing your next set of tyres will be quick and easy.